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Leadgen

LEAD GENERATION ON STEROIDS

Cost Free
Presentation Length 1.5 hours

Recorded DateOctober 7, 2014
CPE:Not available
(archived webinars do not offer CPE credits)
Subject AreaCommunications & Marketing
Course LevelBasic
Who Should AttendCPA - small firm
CPA - medium firm
Other
Series: Marketing, Sales, and Business Development
Course Description

Building a clientele starts with lead generation. This class covers how to target the right markets to build your dream practice, craft the right message to pique their interest, and find the right media for your lead generation campaigns.

Over the past 9 years, the TaxCoach community has grown to include over 500 tax and finance professionals from across the country. From weekly member call-ins to national masterminding conferences, we’ve learned from our members’ successes the most effective ways to get the clients we want and we will show you how.

Learning Objectives

  • Develop a philosophy for target marketing and lead generation

  • Understand the “marketing triangle” and how it guides the lead generation plan

  • Understand how to integrate different marketing media into an overall plan

  • How to create a powerful lead generation offer

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PLEASE NOTE: ARCHIVED WEBINARS DO NOT QUALIFY FOR CPE
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Edward Lyon, JD

TaxCoach System
Chief Tax Strategist
[email protected]
(513) 321-2820

Tcs

Edward A. Lyon is an authority on tax-strategy planning as well as small business building best practices. He has coached over 2,000 tax practice owners on how to build their businesses and has written five books in addition to appearing on over 300 television, radio, and internet broadcasts, including CNN, FoxNews, MSNBC, and CNBC.

About Our Presenter

Tcs
Our mission is to improve your satisfaction with your working life by helping you build the business of your dreams—by showing your clients how to save tax dollars and getting compensated for your advice.